The acai berry is a fraud…

The Acai berry is a fraud. Well, not necessarily a fraud, but how in the world could a berry cure you of all ailments?

 What we are really talking about is a case of zeal and misunderstanding about where human health comes from. The recent claims about the Acai berry on unsuspecting consumers and its cure all is greatly exaggerated. Acai is a berry…a fruit.  And fruits especially berries, are and have been widely regarded for their health benefits, namely because of their antioxidant content. This story has or will be played out many times regarding many fruits and berries, both common and exotic.  From Acai, Pomegranate, Resveratrol, Noni Juice, Blueberries to Mangosteen, we are inundated with claims of health, vitality, and miracles of all sorts. What are the actual true benefits? Well, they are great.  Simply put, fruits and berries are very nutritious and packed with a large variety and concentration of vitamins, minerals, and phytonutrients. Many of these substances have certain desirable properties that make them antioxidants.  An antioxidant is a substance that stops free radical damage due to oxidation.  This means that they protect us from excessive damage due to the natural or unnatural proliferation of free radicals. They are a sort of protective “force field” from pollutants (pollutants in the air, in our clothes, in the products we put on and in our bodies, etc). 

 Why then all the hype? It’s been well publicized that we need more antioxidants in our diet and also that free radical damage is attributed to everything from age lines to heart disease with a million stops in between. The problem is that our society has a need to find a “miracle cure” in the pill form to cure whatever ails us. The truth is that our lifestyle (activity level, eating habits, lack of nutrition, etc) as a whole is what is ailing us and no cure in a bottle is ever going to fix that. No berry can solve all our problems just because it contains certain antioxidants and those antioxidants stop free radicals and it is the free radicals that contribute to nearly all of our degenerative diseases. See how easy the jump from good fruit to amazing miracle super-food is. Marketing people love this and to a fault so do we the consumer. Acai is great and as a part of a diet rich in whole foods and packed with nutrients, it can lend its very high concentration of antioxidants to help complete the whole picture of our healthy diet. 

10 Responses to “The acai berry is a fraud…”

  1. 1 acai berry April 16, 2009 at 10:55 pm

    The acai berry fruit is not a fraud. Companies that make unsubstantiated health claims, ridiculous weight loss claims, run bogus celebrity endorsements and make phony free trial offers are frauds. But not the acai berry itself. Get a grip already. Yes, a bunch of crooked marketers are taking advantage of some legitimate good press about acai, but that certainly does not mean the fruit itself is not nutritious.

  2. 2 The acai berry is a fraud… April 17, 2009 at 8:28 am

    […] Original post by parkerhealthsolutions […]
    Oops…forgot to say great post! Looking forward to your next one.

  3. 3 parkerhealthsolutions April 20, 2009 at 2:47 pm

    We attempted to write that the acai berry is in fact, not a fraud, but the claims are. The acai berry along with MANY other berries all provide great antioxidants that are beneficial to the body. Thanks for your response!

  4. 4 Katie April 21, 2009 at 12:22 am

    Hi nice blog 🙂 I can see a lot of effort has been put in.

  5. 5 bob April 21, 2009 at 4:30 pm

    I wish I could write this well! great blog thanks.

  6. 6 _joey_ April 21, 2009 at 9:02 pm

    This blog’s where its happenning. Keep up the good work.

  7. 7 mrred April 22, 2009 at 9:53 am

    Love this blog I’ll be back when I have more time.

  8. 8 robbsadler April 23, 2009 at 2:30 pm

    How about that fermented mushroom (Kombucha) tea? I have heard it was great stuff, and being a fan of unusual tastes, actually found it an interesting drink (Synergy was what I tried). Any comments?

  9. 9 goran April 23, 2009 at 8:56 pm

    “The truth is that our lifestyle (activity level, eating habits, lack of nutrition, etc) as a whole is what is ailing us and no cure in a bottle is ever going to fix that.”

    I really like this point.

    Everyone want easy cure for their problems. It’s well known that even medicine taken as food is harmful to you. Does it mean medicines are harmful?

  1. 1 The acai berry is a fraud… Trackback on April 16, 2009 at 7:06 pm

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April 2009
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